[Nov 22, 2024] Interaction-Studio-Accredited-Professional Practice Exam Dumps - 99% Marks In Salesforce Exam
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Salesforce Interaction Studio Accredited Professional certification exam is a valuable credential for professionals in the marketing and customer engagement industry. Salesforce Interaction Studio Accredited Professional certification is designed to validate a candidate's knowledge and skills in using Salesforce Interaction Studio to create personalized and engaging customer experiences across various channels. By earning this certification, professionals can demonstrate their expertise in optimizing customer journeys and driving business growth.
NEW QUESTION # 46
Which two components does a user need to configure in IS to display Einstein product recommendation vis IS connection for sales and service cloud?
- A. Einstein recipes
- B. Einstein Decision
- C. Catalog items
- D. Promotion
Answer: B
NEW QUESTION # 47
When does site mapping happen during the implementation process?
- A. At the end after everything is defined in the system
- B. At the beginning of the build phase since it is the basis for the rest of the implementation
- C. In the middle after certain components like the catalog have been populated
- D. It can happen at any point since it is unrelated to the rest of the implementation
Answer: C
Explanation:
Explanation
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NEW QUESTION # 48
If you want to compare the completion of two objectives based on a filter, what report would you use?
- A. Visitor behaviour report
- B. Goal comparison report
- C. Goal completion report
- D. Referring sources report
Answer: B
NEW QUESTION # 49
What would a marketer include if they want to ensure they display recommendations from more than one category?
- A. Ingredient
- B. Exclusion
- C. Booster
- D. Variation
Answer: D
NEW QUESTION # 50
A customer service representative for a bank is on the phone with a prospect and wants to promote the next best offer based on digital behaviour. How would they accomplish this in service cloud?
- A. Manually sync data from Interaction studio to service cloud
- B. Leverage service cloud to inform IS in real-time
- C. Use machine learning to serve product/ content recommendations in email sent by your ESP
- D. The agent uses a customized next best offer widget powered by the interaction studio connector
Answer: D
NEW QUESTION # 51
What are the components of an interaction studio web campaign? [check]
- A. Affinity, infobard and attribution window
- B. Configured recipe, visitor profile, and content window
- C. Experience, template, and content Zone
- D. Email capture, homepage, and product requisite
Answer: C
NEW QUESTION # 52
What is the best practice naming convention for attributes?
- A. Lower_snake_case
- B. UpperCamelCase
- C. lowerCamelCase
- D. Upper_snake_case
Answer: B
NEW QUESTION # 53
Which ingredient shows a vistor products or content based on a "people like me" algorithm?
- A. Similar Items
- B. Trending
- C. Collaborative Filtering
- D. Co Browser
Answer: C
NEW QUESTION # 54
How are anonymous visitors tracked?
- A. The browser assigns a 3rd party cookie
- B. The customer must assign a unique alphanumeric identifier using a first-party cookie
- C. Interaction studio assigns a unique alphanumeric identifier using a 3rd party cookie
- D. Interaction studio assigns a unique alphanumeric identifier using a first-party cookie
Answer: D
NEW QUESTION # 55
How quickly does interaction studio synthesize and activate date to gauge and respond to an individual’s in-the-moment intent, across channels?
- A. 30 Seconds
- B. 30 milliseconds
- C. 1 second
- D. 1 minutes
Answer: B
NEW QUESTION # 56
What are the two competitive advantages of interaction studio? [check]
- A. Managers Consent
- B. Integrated content management system
- C. Monitors active time spent and true engagement
- D. True Real-Time Decisioning
Answer: C,D
NEW QUESTION # 57
What two features of Marketing cloud Personalization can be used in an open-time email Campaign?
- A. Attribute
- B. Recipe
- C. Survey
- D. Promotion
Answer: B,D
NEW QUESTION # 58
What is the maximum number of user attributes you can setup per dataset?
- A. 0
- B. 1
- C. 2
- D. 3
Answer: B
NEW QUESTION # 59
What are the two main functions of the Event API? (select 2)
- A. Process GDPR data or deletion requests
- B. Bulk load external campaign data
- C. Capture user attributes and actions
- D. Return campaign responses
Answer: C,D
NEW QUESTION # 60
Which data feed integrates purchase data into a profile in interaction studio?
- A. Conversion feed
- B. Transaction feed
- C. Interaction feed
- D. Catalog feed
Answer: B
NEW QUESTION # 61
What are the three ways segments are used in Interaction studio?
- A. Recommending products
- B. Set goals and filters
- C. Creation related lists within salesforce CRM
- D. Analytics, trends and engagement
- E. Targeting for campaigns
Answer: B,D,E
NEW QUESTION # 62
Which ingredient shows a visitor products or content based on a 'people like me' algorithm?
- A. Similar Items
- B. Trending
- C. Collaborative Filtering
- D. Co-Browse
Answer: C
NEW QUESTION # 63
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